Ways to Handle Guest Complaints in Hotel, Villa, or Guest House

img Adiel Bukitvista | July 23, 2023

Handle guest complaints is inevitable in the world of property rentals. Whether due to unmet expectations, misunderstandings, or unforeseen circumstances, complaints may arise, and they can be unsettling for both owners and staff. If left unaddressed, these complaints can impact the reputation of your lodging business, and dissatisfied guests may leave negative reviews.

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However, what truly defines a property management service is not the absence of complaints but the way they are addressed and resolved. At Bukit Vista, we believe that each guest complaint is an opportunity to turn dissatisfaction into delight and create memorable experiences. With care and respect when you handle guest complaints, you not only protect your business’s reputation but can also strengthen it, ensuring guest loyalty and attracting new visitors.

To provide insights into our process, I spoke with Sarah, our dedicated Guest Experience Manager. Her calm, empathetic, and systematic approach to handle guest complaints exemplifies Bukit Vista’s standards. Below, she representing shares expert techniques on handling complaints effectively, based on real situations she has managed.

1. Stay calm and practice active listening

handle guest compliants

The first step in to handle guest complaint is to stay calm and listen actively. Maintaining composure creates an environment where guests feel heard and valued, allowing for a constructive dialogue. Sarah explains, “It’s crucial to approach each complaint without preconceived assumptions. When a guest feels that you are genuinely listening, they are more likely to collaborate on a solution”. At Bukit Vista, we highly respect our core values and one of them is don’t assume, use data.

In one case, when a guest expressed frustration about an unexpected room and bed arrangement, we need to calmly acknowledged their concerns and reassured them that we would work to find a suitable solution.  By proposing to add extra mattresses to accommodate the guest’s needs, expressing empathy and a willingness to make adjustments. With calm and thoughtful response set a respectful, solution-focused tone that helped ease the guest’s frustration and opened the door to collaborative problem-solving.

Why Staying Calm Matters:

Remaining calm helps keep emotions in check, allowing both parties to focus on resolving the issue. It reassures guests that their concerns are being treated with professionalism and seriousness.

2. Identify the guest's character

handle guest compliants

Understanding the guest’s personality and preferences is essential in how to handle guest complaints effectively. Each guest has unique needs and may react differently depending on their circumstances and character traits. Often times when you handle guest complaints, you have to think about the character of the guests you are dealing with and choose the right problem-solving strategy for each case.

For example, in one situation where guests were exhausted from travel and faced with an unexpected sleeping arrangement, we quickly assessed their frustration and recognized that they needed reassurance. We need to calmly acknowledged their situation and assured them that we would work with them to find a comfortable solution. By addressing their concerns with empathy and understanding, The example demonstrated how a personalized approach can make all the difference in handling guest complaints successfully.

By recognizing and adapting to the guests’ unique needs, we are able to provided a tailored solution.

Why Identifying Character Matters:

Recognizing a guest’s character helps in tailoring responses and building rapport. By adapting communication to the guest’s demeanor, hosts can reduce friction and demonstrate that they understand and respect the guest’s individual preferences.

3. Show empathy

handle guest compliants

When guests voice complaints, they are often feeling stressed or disappointed. Demonstrating empathy is essential for building trust and diffusing any negative emotions. Sarah frequently uses empathetic language to convey that she genuinely understands guests’ frustrations.

In one instance involving travel-related fatigue, we need to acknowledged the guests’ exhaustion and reassured them that we would do everything possible to improve their comfort. Having a compassionate approach helped ease the tension, showing the guests that their feelings were respected and understood. This empathetic response not only alleviated immediate frustrations but also reinforced a positive connection with the guests.

Why Empathy Matters:

Empathy is a powerful tool in complaint resolution. It shows guests that their feelings are valid and that the host genuinely cares about their comfort and satisfaction.

4. Show your apology​

handle guest compliants

A sincere apology can make a significant difference in restoring guest satisfaction. It is important to offer a genuine apology without assigning blame, as a heartfelt acknowledgment of the issue often helps to turn challenging situations around.

For instance, in response to a guest experiencing issues with Wi-Fi connectivity, we could reply, “I am so sorry about the internet issues last night. Is today better? Let me check with my housekeeping team if there is any issue with the router.” This response demonstrated our proactive approach and reassured the guest that their concern was being taken seriously, helping to rebuild trust and ease any lingering frustration.

Why Apologizing Matters:

A genuine apology reflects accountability and humility. When expressed sincerely, it can rebuild trust and demonstrate to the guest that their comfort is a top priority.

5. Find the root of the problem and provide the best solution​

handle guest compliants

Understanding the underlying issue is crucial to finding a solution that addresses the guest’s needs effectively. The approach involves asking clarifying questions to uncover the root cause and exploring the best possible solutions.

In one scenario, guests requested a solution for an inconvenient sleeping arrangement. Sarah engaged them in finding a setup that would provide ease and comfort. “I have talked with my team, and while adding two mattresses would be cramped, is it possible to arrange the children’s room downstairs for easier access?” she suggested. This collaborative approach led to a solution that met the guests’ priorities and resolved their discomfort.

Why Root-Cause Analysis Matters:

Identifying the core issue enables property managers to address the real concern. This prevents recurring complaints and enhances long-term guest satisfaction by resolving underlying needs. Quick tip is to utilize the available Artificial Intelligence such as ChatGPT and Gemini to assess the situation and finding ideas for the desirable solution.

6. Follow-up and make sure the problem is solved

handle guest compliants

Following up with guests after implementing a solution demonstrates commitment and ensures that all concerns have been fully addressed. It is important to check back with guests to confirm that they are satisfied.

Follow-up messages are highly appreciated by guests, it will bring good review like one of our guest wrote “Thank you again for arranging the beds for our kids. All the best and have a lovely weekend”. By following up,  we reinforced our dedication to guest satisfaction and showed that every detail matters.

Why Follow-Up Matters:

A follow-up shows continued care and commitment to guest satisfaction. It assures guests that their well-being remains a priority even after a resolution is reached, leaving a lasting positive impression.

Handle Guest Complaints and turn them into Positive Reviews

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Screenshot of a succesfully handled guest complaints at Bukit Vista. Handling the right problem will make guests feel more satisfied

Guest complaints at your property can actually be a valuable asset in your review column. When you handle guest complaints effectively, you have the chance not only to resolve issues but to build strong relationships and convert guests into loyal, long-term supporters. This phenomenon is known as the Service Recovery Paradox.

The service recovery paradox suggests that a guest who experiences a problem that is resolved in an exceptional or highly satisfactory manner will often feel more satisfied than if no issue had occurred at all. In these cases, a successful case of how to handle guest complaint can lead to greater guest loyalty and positive reviews, as guests recognize the genuine care and commitment shown in resolving their concerns.

At Bukit Vista, we approach each guest interaction with a dedication to excellence and a commitment to inspire delight. Our standard of care turns challenges into opportunities for building lasting guest loyalty. This level of attention and dedication helps our partners achieve a top 1% ranking in the market, supported by a team that consistently goes above and beyond to exceed guest expectations.

If you’re ready to experience the Bukit Vista difference or are interested in elevating your property management services, Book a Free Consultation Now. Let us show you how our expertise and passion can transform every guest interaction into an opportunity for success.

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