On an unassuming visit to Amankila in Ubud, Jing, alongside his wife and infant daughter, experienced the inclusivity and warmth of Aman’s hospitality firsthand. Despite their modest appearance on a scooter, they were welcomed with open arms. An instance in the cafe, overlooking the breathtaking Ayung river valley, perfectly illustrated Aman’s dedication to service. When his daughter’s cries could have disturbed the peace, a bartender’s thoughtful gesture of presenting a plate of cookies transformed a potentially awkward moment into one of marvel and appreciation for the subtle yet impactful acts of kindness that define Aman’s ethos.

Another adventure led Jing to the secluded Amanwana on Moyo Island, a place of rumored retreat for the likes of Princess Diana and Mick Jagger. After a challenging first night in the vicinity, they approached the resort with a humble request to use the dock for shelter. The response was nothing short of extraordinary; the general manager orchestrated a night on the dock, complete with a mattress and candles, epitomizing hospitality that extends beyond the conventional boundaries. A breakfast invitation from the fleet manager the following day revealed to Jing the depth of Aman’s commitment to its staff and the parallel between how the staff are treated and how they, in turn, treat their guests.

These experiences revealed to Jing that the soul of a hospitality brand lies in its culture—a culture that is lived daily by its staff, permeating every interaction and becoming the foundation of service excellence. From Aman, Jing learned that hospitality isn’t merely a service but a culture of dignity, grace, and mutual respect. This philosophy of internal culture reflecting in guest treatment has become a cornerstone of how Jing envisages and implements hospitality at Bukit Vista, aiming to foster an environment where exceptional service quality forms the brand’s backbone and reputation.